Adynamic organisation always seeks to explore innovative approaches, and United Commercial Bank, being a leading private commercial bank, also frequently pursues diversified and futuristic initiatives towards excellence, the bank's managing director, Muhammed Ali, said.

He was speaking at the bank’s 'imperial evening' event to launch its new line of products for faster banking, at Radisson Blu Hotel in Dhaka on April 21.

Modern day banking is getting more intricate, to fulfil the customers' needs for simple, fast and timely solutions along with the demand of globalisation, Ali said.

"At UCB, we are committed to making banking hassle-free and comfortable, and so we have designed our priority banking service - Imperial - in such a way that all your banking and investment needs will

be fulfilled with convenient banking experience and a comprehensive suite of products and services.”

People deserve to be recognised for the success they have achieved, he said.

'Imperial is designed for you. It is a symbol of your success, your values and your status. At Imperial, you will always be treated with the respect you have earned,” he told the bank's priority customers.

The priority clients of UCB Imperial will receive personal banking attention and high quality banking service as well as access to a world of private banking benefits, Ali said.

He invited the customers to join the bank in its move towards a brave new world, with unity, progress, care and financial excellence through its Imperial service.

He also thanked everyone present on the occasion, and wished that the bank and its clients reach new heights of mutual excellence through Imperial.