"Love in the Time of Cholera", Gabriel Garcia Mdrquez' timeless classic, was adapted on film in 2007 by Mike Newell. It tells the story of a love triangle between Fermina Daza and her two suitors, Florentino Ariza and Doctor Juvenal Urbino which spans 50 years. Producer Scott

Steindorff spent over three years courting Mdrquez for the rights to the book, telling him that he was Florentino and would not give up until he got the rights. It was the first filming of a Mdrquez novel by a Hollywood studio, rather than by Latin American or Italian directors.