Chittagong Kings brand ambassador Brian Charles Lara inaugurated the BMRE (Balancing, modernisation, rehabilitation and expansion) unit of Elite Paint and Chemical Industries Factory in Chittagong yesterday. He was the chief guest in the inauguration ceremony held at the factory compound at Nasirabad Industrial area yesterday morning.

“Since I have been in Chittagong, from the moment I landed at the airport, went to the field, village and everywhere the people of Chittagong have taken me very close to their hearts,” said Lara at the press conference.

Chairman of Elite Paint Selim Ahmed, Vice Chairman Firoz Ahmed,Directors - Sajir Ahmed and Rabej Ahmed, Managing Director and Chief Executive Officer B B Shaha Roy were also present.