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Bangladeshis eye Everest

Transcom Beverages to sponsor expedition

Star Business Report
Mount Everest is not far from Bangladesh. But conquering the world's highest peak is still a dream for any Bangladeshi. At last, an opportunity has come to materialise the dream.
Transcom Beverages Limited, marketing company of soft drink Mountain Dew, has come up to sponsor the expedition. A competition will be held to select a team, which will climb the Himalayas targeting the 5,300-metre high Base Camp of the Mount Everest.
A total of 230 teams from across the country, each comprising three members aged between 18 and 28, will participate in the'Mountain Dew, Team X-Treme' competition, first of its kind in Bangladesh, organised by Dalchhut, an adventure-based magazine.
The selectors through a series of tests on walking, cycling, swimming and carrying loads will choose a
three-member team to launch the expedition in May this year. The first round selection process begins tomorrow.
"So far no Bangladeshi has been able to conquer the Everest. That's why we are organising the competition to encourage our youngsters," Mash Hu Rui Amin, editor of Dalchhut, told a press conference in Dhaka yesterday.
The organisers want to make the competition an annual event. "This will certainly help our young boys and girls who are interested in going on such an expedition. And they will make it possible within five or ten years,"Amin hoped.
The first round competition will be held in six divisions until February 15. Sixteen teams will be picked up initially from the 230 applied. Then they will go to Bandarban where the country's highest peak Keokradong is located, forfinal round selection.
The aspirants will have to prove
their ability by taking part in competitions on 15-kilometer walking along with a 15-kg bag, 15-kilometer cycling and 50-meter swimming.
Finally, only one team will be selected for the expedition. "The champion team will be given a onemonth training at the Neheru Institute of Mountaineering in India during March-April,"Amin said.
After the training, the team along with three Dalchhut members will start climbing the mountain to reach the Base Camp, from where expeditors usually begin their most difficult part of expedition towards the 8,884-metre high Everest.
GQ Chowdhury, executive director, and Khurshid Irfan Chowdhury, national sales manager of Transcom Beverages Limited, and Asaduzz-aman Noor, deputy managing director of Asiatic Marketing Communications, also spoke at the press conference at the Jatiya Press Club.