Entering the display centre in Sonargaon hotel where the Interspeed sponsored • Daewoo Fabric Show is being held is like visiting a trendy store in a mall in Europe or America. Sleek mannequins draped in smooth fabrics are all over, to show off a medley of colour and design.

This is the first time this sort of show is taking place, its distinctiveness lying in the tasteiul layout of clothes and fabrics. This is credited to a Korean designer who has turned a promotional effort into a real work of art.

If this exhibition has a theme it should be 'synthetic extravaganza'. Rayons, polyesters,

nylons in a multitude of colourful patterns are seen everywhere.

In the middle of the room is Daewoo's fall collection, fashionable autumn colours such as rusts, russets, oranges and browns arc stylishly draped on the mannequins to give people an idea of the 'In' colours of this season.

• Moving on to the next season Daewoo displays an exciting spring

collection of bright floral prints in yellows, blues and pinks. This also Includes delicate pastel prints of polycotton meant for bed covers and draperies.

For the hip sportsman — or sports woman, • there is an impressive collection of fashionable sportswear. The acrylic and knits section, for example, includes fabrics for Jogging suits, a very popular item In the European fashion market, shirts and other casual wear in pleasing olive green, salmon plum and purple in multifarious patterns. The mlcro-polyester

and nylon sportswear section Includes heavy winter jackets in dull greys and greens and trendy khaki rain coats.

The obvious intention of this show is to promote Daewoo fabrics and attract new buyers from all over the world, an objective facilitated by having the show in a Five Star hotel. But another purpose of this kind of show is as C W Park, deputy general manager of Daewoo Corporation says, to acquaint local garment companies with present and future trends in fashion to eater to a world market. With fully integrated manufacturing and marketing facilities and conscious efforts lo

adapt to the ever changing fashion market, Daewoo has been able to meet a worldwide market with exports reaching up to 8 billion US dollars! Daewoo is the largest Korean conglomerate specializing in shipping, railway, construction, textiles, heavy industry equipment, automobiles. the list goes on. In Bangladesh Daewoo has been operating since 1978 as a joint venture with Desh

Garments. All raw materials arc Korean made and stitching and sewing is done here by local garment factories.

As for the exhibition itself, it has been done with enough taste and artistry to attract not only businessmen but anyone who is interested in clothes and fashion. With creative embellishments such as the arty display posters with names like Bio Spectrum, Roots and Natural View, and Interesting combination of accessories In frameworks this exhibition is sure to impress the art lover.